Big Green Fad

I'm certain you've noticed the big green explosion, or the greening of corporate America.

When you hear about the big oil companies and other titans of big industry "going green", are you a little skeptical?

I'm especially worried when I see a group using words like, corporation, investments, and financial along with their green company name in an effort to describe what their business will now do to help our planet. Maybe like, Living Green's Capital Management Firm, Mother Earth Tax Shelters, Communal Living by DuPont.

We screamed and marched about pollution and protecting the environment decades ago but it wasn't until you could get a major profit from it that much of corporate America jumped on board and consumers emptied their wallets and embraced the new green way of living. Same shit; different color.

Many of these green businesses are legitimate and they're to be applauded but come on, consumers. You're much smarter than to fall for some of the green scams that are out there, no matter how popular and hip they tell you they are.